Digiday Marketing & Advertising Awards Europe: New categories announced
There are more ways to be recognized in this year’s Digiday Marketing and Advertising Awards Europe. The 2026 program features new categories, including Best Sports Marketing Activation and Best Event, giving marketers and advertisers more opportunities to put standout work in the spotlight. See the refreshed categories and join past winners like Mountain Dew, Volkswagen, Havas, Epsilon and more. Not ready to begin? Sign up for updates. NEW Categories: Best Sports Marketing Activation Recognizing the sports marketing activation that most effectively engaged its audience, delivered on its objectives and drove meaningful results. Best Event Recognizing the live event or brand activation that most effectively engaged its audience, delivered on its objectives and created a memorable experience. Additional Categories: Best Omnichannel Campaign Recognizing the campaign that most effectively connected with audiences across multiple channels to drive meaningful results. Tech Platform of the YearRecognizing the technology platform that has delivered innovative, effective solutions that create meaningful value for clients and the industry. Best Use of AIRecognizing the most innovative and effective use of artificial intelligence to solve a marketing challenge, enhance performance or create new opportunities. Campaign of the YearRecognizing the campaign that best demonstrates creativity, strategic thinking and innovation while delivering meaningful results. Get in Touch: Questions about the program? Interested in being a judge? |
