Why OpenAI is 'running at lightning speed' to build an ad business
April 21, 2026 For launching an ads business only two months ago, OpenAI has had a lot of development. In the last month: the platform inked deals with ad tech partners like Criteo and Smartly, hired former Meta exec Dave Dugan to run its ad business, launched a self-serve manager in testing, introduced pixels to track ad conversion — and now, its ads are getting cheaper . Having a...